What are the Colgate's toothpaste's protection and aesthetics (which part of the product modification) within their product, and how it improves on competitive product advantage with Crest, Sensodyne, Pepsodent, and Aquafresh, and how the change works to jusify this improvement?

Q: One of the benefits of strong brand equity includes more vulnerability to marketing actions. * O…

A: Answer: A(True) Yes vulnerability to marketing action is the benefit of strong brand equity. As…

Q: Which two elements of product positioning typically stand out in the consumer's mind?   A)…

A: Product positioning is a critical component of marketing strategy. It is the process of creating a…

Q: a marketing manager, why should you use DSS? Explain

A: The use of DSS is discussed as follows

Q: What is the importance of swot analysis and pestle analysis to a brand?

A: SWOT analysis is a strategic planning tool that helps a brand identify its Strengths, Weaknesses,…

Q: What is the decision Criteria about the problem of brand value and consumer confidence?

A: Brand is much more than what you sell. Brand is made from what the company stand for. Brand Value is…

Q: 1) in your own words how does the hegomony concept relate to the poodle skirt in the 1950s?  2) in…

A: 1) The concept of hegemony refers to the dominance of one group over others in society through the…

Q: Creative Homework/Short Project Select a companyand identify an existing product sold by that…

A: Employee engagement can be defined as the process in which employees of the organization keep…

Q: Discuss a new product idea based on the map

A: One potential product idea that could be based on the freedom of choice is a customizable…

Q: What kind of competitive advantage does the company have? Marketing development advantage…

A: Glossier is a beauty products manufacturer which engages in producing skin care products.

Q: Finch is in the product evaluation stage of the consumer-adoption process. What occurs during this…

A: Understanding the steps people take when contemplating a new product or service is crucial for…

Q: what is coca cola range of its brand elements used in the firm’s marketing programme? what is…

A: Marketing is an activity that the firm takes up to make customers. It includes branding,…

Q: Design a brand resonance pyramid for BAU university.

A: A robust brand is crucial for universities to attract and retain students, faculty, and staff. It…

Q: You have been hired by a resort/hotel and they want to create some targeted advertisements to a…

A: In order to sell the products or services to customers, every company targets a specific segment of…

Q: Use the multiattribute attitude model to assess10 students’ attitudes toward several brands in…

A: Introduction:- The multiattribute attitudes models predict that an attitudes of customers toward an…

Q: prepare a busniess plan for online start up clothing brand Note:- Do not provide handwritten…

A: Executive Summary:[Your Brand Name] is an innovative online clothing brand designed to cater to the…

Q: How the Colgate's toothpaste's packaging objectives, which is protect, communicate, and promote…

A: Packaging is the process of designing and producing package for the purpose of distribution,…

Q: what is the summary (bullet type) of this topic?

A: Impact of packaging and colour on customer buying behaviour are explained below:

Q: management

A: Talking about the two ideas of a new beverage product to pitch to the Brewery’s management team is…

Q: Explain how companies can apply Differential Advantages (DA) to increase chances of success in their…

A: A company's market share represents the percentage of the overall market for products and services…

Q: What is a brand image? Why is it important?

A: A brand can be signified as a name, symbol, design, word, or sentence that makes a product…

Q: How does CRM contribute to building long-term customer loyalty and brand advocac

A: Relationship marketing is a marketing strategy that focuses on developing and maintaining strong…

Q: Do you think GaGa’s SherBetter pints and bars are likely to follow the product life cycle of…

A: Companies will creates products as a toll for customers to solve their problems. These products are…

Q: Think of a product that really reminds you of your childhood (particularly any candy, bar, toy, tv)…

A: Repositioning involves the progressions that are done to an item to get by on the lookout and to…

Q: write a positioning statemeant for this brand https://thegreenconnection.org.za

A: Market positioning is a branding technique where a unique image is created inside the customer's…

Q: Identify one new-product idea you would suggest that X-1 evaluate.

A: A product can be defined as any item which is offered for sale in the market by companies to their…

Q: Claudia, a marketing consultant, recommended that brand equity for a new environmentally friendly…

A: Marketing consultant can be explained as person that advises a company for the marketing and terms…

Q: How does a consumer recognize a need for a product? Are there a series of steps before a purchase is…

A: Every consumer has a need for a product and this need depends upon the personal preference of the…

Q: Market segmentation and product positioning in consumer markets are extremely important concepts for…

A: Brand Positioning is the demonstration of planning the organization's contribution and picture to…

Q: Evaluate the creative strategy used by the Partnership for a Drug Free America in its advertising…

A: A brand's advertising strategy is its carefully planned plan of action for managing the congested…

Q: Target Market for the Product: Which group of consumers should the minimallist hangbag be targeted…

A: Target Market - A target market is a segment of a company's useful available market to which…

Q: Discuss with suitable brands or company examples how Maslow’s need hierarchy could be useful in…

A: Maslow's hierarchy of needs: Maslow stated that humans always want to fulfill a variety of needs…

Q: Find a product that has a memorable logo. Explain it and why you feel it is so successful.

A: A logo is a visual mark that builds the identity of a brand whicthatresents the organization. The…

Q: Under situation analysis on Marketing statistics and competitor analysis Of DMRi?

A: Situation analysis and competitor analysis are important components of a comprehensive marketing…

Product and Service Innovation

Product innovation is the introduction of either a new product or an existing product with significant improvements related to its characteristics. Improvements could be in various specifications and areas such as technical, technological, physical use, software updates, overall size and texture, and so on. For instance, consider the Apple Watch; they release different series every year with significant updates and improvements such as using cellular technology, monitoring your heart rate, acting as your fitness partner, measuring blood oxygen level, and so on. We see the addition of features in every series, and these improvements make them a different product altogether.