Using examples from organisations that you have either worked for or researched including the case study define and contrast the nature of the change process that they faced and using relevant models from the course materials and/or your own wider reading, demonstrate the key drivers for change in each case.

Using examples from organisations that you have either worked for or researched including the case study define and contrast the nature of the change process that they faced and using relevant models from the course materials and/or your own wider reading, demonstrate the key drivers for change in each case.

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

See similar textbooks

Similar questions

Capitec is an organisation characterised by change. All organisations experience some level oforganisational barriers to change and individual resistance to change. How would Gerrie and hismanagement team deal with employees’ resistances to change? discuss the methods organisations such as Capitec can use to overcome resistance to change. Conclude your discussion with the method you believe is most prevalent toCapitec.
To bring about successful change, change agents employ three distinct but linked drives in their initiatives: A political drive, a marketing drive and an Army drive. Critically analyze these initiatives clearly indicating the circumstances under which they are employed
Q- What are the main obstacles to organizational change? What techniques can managers use to overcome these obstacles?
What is the Prosci ADKAR Model for change management? what are the pros and cons of using this model?
assuming the role of healthcare administrator leading a team to promote change, what research one of many ways that you can lead positive change?
How do I strategically lead change?
To assess your ability to identify best practices in change management. Overview In this assignment, you will research and share best practices for managing change in the real world. Action Items Research best practices for managing change in the real world. You can look in your textbooks from previous classes (but not the texts for this class), in journal articles, trade magazines, online, personal experiences, etc. Here are some suggested search terms to use in online queries: “change management best practices,” “organizational change,” “change management,” “organizational change management,” “organizational change leadership,” “change leadership,” etc. Compile your list of at least 5-7 best practices, including citations and references to at least four sources. For more information on using APA formatting appropriately, visit the APA Library GuideLinks to an external site. or refer to the APA Style ManualLinks to an external site.
Finally, how does one overcome resistance to the change management initiative? What specific recommendations can you suggest? Why?
List four examples of barriers to change and four strategies that can be used to address them.
In the aftermath of change initiatives that did not meet expectations, how can organizations learn and iterate for improved future change management?
5) Evaluate the importance of trustworthy leadership and trusting followers in managing change in the case by using Active participation and involvement Empowerment and recognition
Critically contrast the rational approach to change, with the participative approach to change. Be sure to provide examples.