Use examples (of companies) to differentiate characteristics for worldwide strategic orientations: International Global Multinational Transnational

International

In these strategy products are produced in the  home country and send to the various customers all around the world. Firms pursuing an international strategy are neither concerned about costs nor adapting to the local cultural conditions. They sell their products internationally with little or no change. For example  Harley Davidson (motor cycle brand) sells motorcycles abroad, they don't have to lower their prices or adapt the bike to local motorcycle standards. Customers from other countries prefer to buy  Harley bikes because it is different from that of local motorcycles.