ur Mission "IIE MSA provides innovative and exceptional learning experiences to students in a way that ensures intellectual engagement and critical thinking. Our students are empowered to maximise their potential and equipped to meet real needs to advance the development of society". Q1. Typically, a mission statement answers specific questions about a business. Evaluate at least five questions that the IIEMSA mission statement answers.

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Channel Management

Channel management is the process of developing and executing marketing plans and sales strategies to grow your business through third-party channels. This involves working with intermediaries such as distributors, resellers, retailers, and other partners to help you reach new markets and drive sales. It also entails managing these relationships to ensure that everyone works together efficiently and effectively to meet your business goals. If executed well, channel management can be a key driver of your company's growth. It can help you reach new markets, tap into new customer segments, and boost sales.