The product name: Al Doll Sarah Company name: Sarah Al's Purpose of product: to help shy kids who have difficulty communicating,making friends and being around people become more open and comfortable. . Objectives: Primary objective, and any secondary objectives of the campaign • Target Market(s) • Target market breakdown • Description of your ideal customer(s) • Positioning Statement • Media Strategy • The media mix How each channel will be utilized Justification of each channel

Please give 3-5 unique and good business name for Betondis (B2B business) for rebranding.  note: details in the photo attached

4.Select one advertisement for a global product (i.e., a product that is marketed in more than one country). 1. Describe the four types of segmentation strategies (i.e., demographic, psychographic, geographic, and behavioral) 2. Explain which types of segmentation strategy are used in the advertisements and why 3.  Evaluate how effectively the advertisement utilizes creative strategy

Compare and contrast digital brands to traditional brands. In addition, using the chapter insights regarding this topic, discuss and describe four (4) marketing considerations that are highly responsible for the uniqueness of a digital brand. Why? Explain. Please make sure to provide relevant Social Media/Digital Marketing concepts to support claims.