Understanding Business
Understanding Business
12th Edition
ISBN: 9781259929434
Author: William Nickels
Publisher: McGraw-Hill Education
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Strategic planning involves setting long-term goals and objectives, determining the actions needed to achieve these goals, and allocating resources to implement those actions effectively. It's a structured approach that helps organizations adapt to changing environments, make informed decisions, and stay focused on their vision.

 

Multiple Choice Question:

 

Which of the following is a key characteristic of strategic planning?

 

a) Short-term focus

 

b) Reactive decision-making

 

c) Adaptability to changes

 

d) Limited consideration of resources

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