Since the start of the pandemic, there has been a shift towards a greener future. In recent years, many countries, including Canada and the United States, have pledged to embark on the transition to a sustainable economy. We know that the transport sector is responsible for around a fifth of global carbon dioxide (CO2) emissions and that 74% of these emissions appear from road vehicles. Tesla is the famous manufacturer of electric vehicles. With its range of products, the company could be the solution to reduce the carbon footprint of the transport sector worldwide. With an increase in demand for electric cars, Tesla has identified 2 countries to produce its next generation of electric vehicles. Selected countries: Mexico and South Korea You'll need to compare Mexico and South Korea from a political, economic, and social perspective to decide which country would be best suited for Tesla to invest in a new factory.

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter17: Advertising And Public Relations
Section17.2: Greenwashing Harms Companies And Consumers
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Since the start of the pandemic, there has been a shift towards a greener future. In recent
years, many countries, including Canada and the United States, have pledged to embark on the
transition to a sustainable economy.
We know that the transport sector is responsible for around a fifth of global carbon dioxide
(CO2) emissions and that 74% of these emissions appear from road vehicles.
Tesla is the famous manufacturer of electric vehicles. With its range of products, the company
could be the solution to reduce the carbon footprint of the transport sector worldwide. With an
increase in demand for electric cars, Tesla has identified 2 countries to produce its next
generation of electric vehicles.
Selected countries: Mexico and South Korea
You'll need to compare Mexico and South Korea from a political, economic, and social
perspective to decide which country would be best suited for Tesla to invest in a new factory.
Transcribed Image Text:Since the start of the pandemic, there has been a shift towards a greener future. In recent years, many countries, including Canada and the United States, have pledged to embark on the transition to a sustainable economy. We know that the transport sector is responsible for around a fifth of global carbon dioxide (CO2) emissions and that 74% of these emissions appear from road vehicles. Tesla is the famous manufacturer of electric vehicles. With its range of products, the company could be the solution to reduce the carbon footprint of the transport sector worldwide. With an increase in demand for electric cars, Tesla has identified 2 countries to produce its next generation of electric vehicles. Selected countries: Mexico and South Korea You'll need to compare Mexico and South Korea from a political, economic, and social perspective to decide which country would be best suited for Tesla to invest in a new factory.
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