Simple exponential smoothing with α= 0.3 is being used to forecast sales of digital cameras at Lowland Appliance. Forecasts are made on a monthly basis. After August camera sales are observed, the forecast for September is 100 cameras. Suppose 120 cameras are sold in September. Use the basic equation for simple exponential smoothing to forecast October sales and November sales.

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A:

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A: BELOW IS THE SOLUTION:-

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A: MonthSalesJan51Feb55Mar54Apr57May50Jun68Jul66Aug59Sep67Oct69Nov75Dec77

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Q: snip

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Forecasting in Business

Forecasting is the process of predicting the future based on the past and the present data and circumstances. In other words, forecasting is the act of making a detailed analysis of future events based on the decisions made in the past as well as the present. Forecasting plays a very important role in operational management as it helps in planning and decision-making. It is not only important for the success of a business but also contributes to individual growth and success. Many business organizations or companies have failed due to the shortcomings of their forecasting.