Services create special needs for the marketing mix. For each element of the marketing mix explain how the marketing mix needs to be adjusted for services.
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- What are internal and interactive marketing? Give an example of how a specific firm or organization might use these concepts to increase the effectiveness of its services. How might these concepts be linked to services differentiation?Which of the seven elements of the service marketing mix are most important in the LA Galaxy marketing program?Service create special needs for the marketing mix. For each element of the marketing mix explain how the marketing mix needs to be adjusted for services?
- Describe any 4 attributes of services products and discuss the implications to marketers.What unique demands are included in service marketing? Consider the seven Ps of services marketing.What are the potential implications of not prioritizing after-sales services for a company's long-term sustainability and competitiveness?
- What are the differences between Products and Services? What is Service Marketing? Explain with examples.Develop a marketing strategy that addresses the unique dimensions and characteristics of services, related the service marketing tool "Hubspot"Identify and eloborate on the four unique characteristics of services. Also detail how marketers can overcome marketing challenges that emerge from each of the service characteristic.