Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Refer to the following null hypothesis formulated by a restaurant manager who
wanted to investigate the factors that encourage the customers to return to their
restaurant in future. Identify which data analysis method is the most appropriate
for the null hypothesis below. *
"There is no relationship between Return in Future and Service Quality, Food Quality and Food
Presentation".
t-test
one-way ANOVA
correlation
O multiple regression
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Transcribed Image Text:Refer to the following null hypothesis formulated by a restaurant manager who wanted to investigate the factors that encourage the customers to return to their restaurant in future. Identify which data analysis method is the most appropriate for the null hypothesis below. * "There is no relationship between Return in Future and Service Quality, Food Quality and Food Presentation". t-test one-way ANOVA correlation O multiple regression
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