Question 4 (a) There are many types of airlines involved in the air cargo business. Think of an airline that you are familiar with. Determine the characteristics of this airline (e.g. aircraft fleet, services provided, products, service quality and service coverage) and its classification by the air cargo business. (10 marks) With reference to the same airline, critique on three (3) key challenges the airline is likely to face in terms of managing its revenue. (15 marks) (b)

QUESTION 1 Which of the following statements regarding foreast sharing game is INCORRECT?     Retailer only faces underage risk.     Supplier faces both underage and overage risks.     Suppliers tend to produce less than the supply chain optimal quantity.     The retailer has to purchase at least the quantity it reports to the supplier.   QUESTION 2 Assume that the firm can source from 2 faraway suppliers (each has Lead time = 4 months, capacity=60 k) and 2 Closeby suppliers (each Lead time =0 month, capacity=40k). The sales season starts in May. Which of the following statements regarding sourcing is INCORRECT?     The production change should be only applied to the Closeby supplier so that the firm can benefit from the change in time.     The production at the Faraway supplier should start in January and the production at Close-by supplier should start in May.     The firm should source from a combination of one faraway supplier and one close-by…

Question 1 (a)  Many airlines were badly affected by the volatility in fuel prices during the Global Financial Crisis of 2008-2009. Using the example of Cathay Pacific’s cargo business, appraise the importance of managing fuel costs in the context of the airline’s profitability. In view of rising fuel prices, would you recommend Cathay Pacific to select the option of using converted freighters or ACMI management? Offer your views on the advantages and disadvantages of these two options.

Question 5 Which pattern would you use in the following situation: you have a Product class which knows its own inventory.  It should behave differently when it has inventory vs when it doesn't (e.g. a getPrice method returns "$5.99" or "Out of Stock"). Think about which class should be responsible for choosing the behavior in this case. 1) Strategy 2) Observer 3) State   Question 8 MVC's big advantage is that you don't need to tie communications between a UI and a data model to a specific implementation. True / False?

Q.9. Which of the following is NOT an element of marketing mix?(a) distribution(b) product(c) pricing(d) target market.

Total cost of ownership Question 2 Which one of the following is NOT one of the Strategic Cost Management Tools? O Cost Breakdown Analysis O Total Cost of Ownership O Value Analysis O Price Analysis O Spend Analysis Question 3 Which statement is FALSE: Price analysis is used for strategic buy

Question 35 For every consumer who purchases a pair of TOMS shoes, the company promises that a needy child will receive a pair of shoes. TOMS shoes is actively fulfilling its O legal responsibility. O philanthropic responsibility. O ethical responsibility O economic responsibility.

Question Four (4) You have been appointed as a member of the Evaluation Committee at your organisation. The Committee is made up of five members drawn from different departments from within the company. The Chief Executive of your company is new and wants you as the procurement expert to educate him on what goes on in an evaluation. Discuss the stages of evaluation for a goods procurement highlighting some common criteria at each stage.                                                 Explain your understanding of the term “Declaration of Interest” in evaluations and its implication.

QUESTION 23 Value based purchasing incentivizes healthcare organizations based on:   a Low inventory levels   b Patient billing outcomes   c Average price of products ordered   d Patient health outcomes

Question 1 In recent years, the roles of professional logistics practitioners are increasingly crucial. This is related to heightened transportation costs in logistics. All freight forwarders and agents try to negotiate the most optimal amounts for the transportation of the cargo. However, this is becoming more difficult because of rising fuel prices and, consequently, services for moving goods and materials from one place to another, especially when it comes to imports and exports.   Describe any TWO (2) logistics viewpoints beyond logistics Support your answer with appropriate example to distinguish both characters.