Question 1 Semantic noise O Distractions in the environment O Unsubstantiated rumors O The conduit that carries the message Translating or interpreting word symbols People who share a common interest outside the chain of comman O Misinterpretation of symbols O O O O O O O Differences across groups of people Someone who functions as both sender and receiver The organizational chart listing who talks to whom Doing what's expected of you Question 2

29 IT system quality is a crucial success factor for creating a favourable e-government environment. Select one: a. True b. False

18. Harmful effects that may result from using mediated channels appear to be larger than critics originally claimed. True False

3. Discuss the satisfaction mirror More Mare Familiarity with Customer Needs and Repeat Ways of Meeting Stronger Tendency to Complain about Greater Opportunity for Recovery Service Errors Higher Customer Satisfaction Higher Employee Lower Costs Higher Productivity Better Results Improved Quality

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Transperency is openly sharing data and information about an organization. A. True B. False

Creative Homework/Short Project Many firms today are using a variety of buzz-building activities to en- courage word-of-mouth communication about their products. Think about a business or place that you and your classmates might visit. You might, for example, think about (1) a specialty coffee shop, (2) a night spot where you and your friends might hang out on the weekends, or (3) a local theme or amusement park. For your selected product, develop ideas for at least three different buzz-building activities. Outline the details as to exactly how these activities would be carried out and integrated with more traditional marketing com- munications. Next, rank order the activities as to which you feel would be the best and tell why you feel that way. Develop a report for your dlass on your ideas.

9 Auxiliary messages refer to Question 9 options:   Unintentional content, both verbal and non-verbal   Intentional and unintentional ways a primary message is communicated    Intentional content, both verbal and non-verbal

Question 14 of 50 Select three ways that you can create rapport with your customers. Memorize your company's mission and values to share with your customers. Use your customer's name. Use ahs and mmms to show the customer that you are listening. Talk to your customer enthusiastically. Quote your company's policies and procedures naturally in conversation. Previo

Emotional outbursts are used by the buying team primarily: To make sellers feel uncomfortable, so as to give into their demands. To make sellers respond in a way that wouldn't reveal their position to the buyers. as a tactic that is designed to have the selling team react with an emotional outburst as well. None of the above describe an emotional outburst.