Q4B. What potential limitations or weaknesses are associated with using the Box – Jenkins Methodology for time series modelling?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter6: Target Markets: Segmentation And Evaluation
Section: Chapter Questions
Problem 17DRQ: Under what conditions might a firm use multiple forecasting methods?
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Q4B. What potential limitations or weaknesses are associated with using the Box –
Jenkins Methodology for time series modelling?

Q4C. Explain how the residuals of an ARMA model can be used to diagnose potential
model mis-specification issues? If any, how can these misspecification issues, be
addressed?

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