potential customers find Web sites in selling and marketing on the web.

Foundations of Business (MindTap Course List)
6th Edition
ISBN:9781337386920
Author:William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:William M. Pride, Robert J. Hughes, Jack R. Kapoor
Chapter11: Building Customer Relationships Through Effective Marketing
Section11.2: Utility: The Value Added By Marketing
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Briefly, discuss the ways how potential customers find Web sites in selling and marketing on the web.
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