Please explain (a) the definition of employer branding and explain the concept in full (100 words or less) (b) three steps in the employer branding process (100 words or less).

Prompt: In 1924, Kleenex tissue was invented as a means to remove cold cream. The product was initially backed by a series of advertisements that included endorsements from the era’s Hollywood stars, like Helen Hayes and Jean Harlow. After studying customer usage habits, however, the manufacturer (Kimberly Clark) realized that many customers were using the product as a disposable handkerchief. What strategy change should Kimberly-Clark adopt?

.Draw a flowchart describing the Sales Process.

11. Which one of the following is not a Trademark? IBM TM a) b) C) d) Recit