Practical Management Science
6th Edition
ISBN: 9781337406659
Author: WINSTON, Wayne L.
Publisher: Cengage,
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Physical distribution has a special relationship to marketing. What is the nature of the relationship between logistics and marketing? Is the relationship becoming more or less important? Why?
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- What is Distribution Channel Strategy?arrow_forwardExplain what is marketing logistics and list the major logistics functions?arrow_forwardExplain with examples the characteristics of direct distribution channels and indirect distribution channels . Include inclusive, selective and exclusive distribution in your discussion. Provide examples? Include a conclusion for distribution management in logistics industry?arrow_forward
- When is the distribution channel of business to consumer viable ? Cite an example ?arrow_forwardWhat are the four main modes of transportation besides pipeline transportation? What is the comparison for each of the 4 main transportation? what is the positive and negative compare to each other?arrow_forwardWhat is the best distribution strategy to access the market?arrow_forward
- List several reasons consumers often blame intermediaries for distribution inefficiencies.arrow_forwardHow are nontraditional channels of distribution affecting your organization and its marketing strategy? Appraise the situation and discuss.arrow_forwardPhysical Distribution activities consist of five major areas. Transportation being one of them.Considering the example below, chose a form of transportation and expand on why your chosen from of transportation is best suited for the below company.arrow_forward
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