particularly low price and is widely advertised. When coming to buy the item, consumers a
particularly low price and is widely advertised. When coming to buy the item, consumers a
Chapter19: Pricing Concepts
Section: Chapter Questions
Problem 3DYMP
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A bait‐price item has a particularly low price and is widely advertised. When
coming to buy the item, consumers are encouraged to buy a far more expensive item.
Why are bait‐prices considered to be unethical?
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