Naman and Govind after finishing their graduation under vocational stream decided to start their own travel agency which will book Rail Tickets and Air Tickets on commission basis. They also thought of providing tickets within ten minutes through the use of internet. They discussed the idea with their Professor Mr. Mehta who liked the idea and suggested them to first analyze the business environment which consists of investors', competitors and other forces like social, political etc. that may affect their business directly or indirectly. He further told them about the technological improvements and shifts in consumer preferences that were taking place and hence they should be aware of the environmental trends and changes which may hinder their business performance. He emphasized on making plans keeping in mind the threat posed by the competitors, so that they can deal with the situation effectively. This alignment of business operations with the business environment will result in better performance. 1. Identify and state the component of business environment highlighted in the above Para. 2. State any two features of business environment as discussed by Professor Mehta with Naman and Govind. 3. Also state two points of importance of business environment as stated by Professor Mehta in the above situation.

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
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Naman and Govind after finishing their graduation under vocational stream decided to start their own travel agency which
will book Rail Tickets and Air Tickets on commission basis. They also thought of providing tickets within ten minutes
through the use of internet. They discussed the idea with their Professor Mr. Mehta who liked the idea and suggested
them to first analyze the business environment which consists of investors', competitors and other forces like social,
political etc. that may affect their business directly or indirectly. He further told them about the technological
improvements and shifts in consumer preferences that were taking place and hence they should be aware of the
environmental trends and changes which may hinder their business performance. He emphasized on making plans
keeping in mind the threat posed by the competitors, so that they can deal with the situation effectively. This alignment of
business operations with the business environment will result in better performance.
1. Identify and state the component of business environment highlighted in the above
Para.
2. State any two features of business environment as discussed by Professor Mehta with Naman and Govind.
3. Also state two points of importance of business environment as stated by Professor Mehta in the above situation.
Transcribed Image Text:Naman and Govind after finishing their graduation under vocational stream decided to start their own travel agency which will book Rail Tickets and Air Tickets on commission basis. They also thought of providing tickets within ten minutes through the use of internet. They discussed the idea with their Professor Mr. Mehta who liked the idea and suggested them to first analyze the business environment which consists of investors', competitors and other forces like social, political etc. that may affect their business directly or indirectly. He further told them about the technological improvements and shifts in consumer preferences that were taking place and hence they should be aware of the environmental trends and changes which may hinder their business performance. He emphasized on making plans keeping in mind the threat posed by the competitors, so that they can deal with the situation effectively. This alignment of business operations with the business environment will result in better performance. 1. Identify and state the component of business environment highlighted in the above Para. 2. State any two features of business environment as discussed by Professor Mehta with Naman and Govind. 3. Also state two points of importance of business environment as stated by Professor Mehta in the above situation.
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