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- What are the challenges of Filinnials? How do you respond these challenges?Critically evaluate the VRIO as a framework to identifycompetitive advantages and disadvantages. Use examples andrelevant literature to support your answer.Differentiate between profiling B2C customers and profiling B2B customers. For each category, use example to show the main differences between these categories.
- (i) Identify and explain FOUR (4) strengths in the LifeCare Physio Bhd’soperating environment. (ii) For each strength identified in (i) above, describe how LifeCarePhysio Bhd make further improvements to provide the best value formoney.What are loyalty programs? What do most of themactually do?What is CARU? What does it do? What are some ofits rules?