Principles of Management
OER 2019 Edition Edition
ISBN: 9780998625768
Author: OpenStax
Publisher: OpenStax College
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Luxe Fashion House have been experiencing very poor store traffic and sales lately. The management team are considering conducting research to collect primary information that will help them resolve the problem at hand and design a workable strategy.
How can Luxe Fashion House use focus groups to gain data on how to improve low sales and store traffic?
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