Laurent Ltd is an online portfolio platform in which invests on tea and coffee. Laurent’s major objective is to maximize its profit. However, the directors of Laurent Ltd have recently noticed that there were some instances of conflicts and contradictory issues in the online portfolio platform. Managers have become very conscious about these instances since the company has lost a lot of money. Subsequently, investors are not satisfied with the overall behaviour of the employees and they are moving to other institutions; which is reducing the relative market share and market growth of the company. The investment values of tea and coffee have fallen significantly from the star phase 40% of the relative market share to the dog phase with a 10% of the relative market share.
Laurent Ltd is an online portfolio platform in which invests on tea and coffee. Laurent’s major objective is to maximize its profit. However, the directors of Laurent Ltd have recently noticed that there were some instances of conflicts and contradictory issues in the online portfolio platform. Managers have become very conscious about these instances since the company has lost a lot of money. Subsequently, investors are not satisfied with the overall behaviour of the employees and they are moving to other institutions; which is reducing the relative market share and market growth of the company. The investment values of tea and coffee have fallen significantly from the star phase 40% of the relative market share to the dog phase with a 10% of the relative market share.
Your task is to indicate how instances of conflict and stress management affect organizational leadership and how can this issue be dealt within an organization, as well as provide the applicable steps and strategies that will prevent this from happening in the future. The objective of your analysis is to help the long term growth of the organization and increase its market share. Additionally, you must state which is the most beneficial and safe phase according to BCG matrix the company should be. You must justify your answer with related literature and provide an example of a leader in the contemporary world that has gone through this experience in real life and relate it to your hypothetical position.
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