Jacqueline Mulvaney makes bespoke corsages. She is about to attend an important show in London. She thinks that if the market is favorable, she can sell deluxe corsages at $75 each. However, if the market is not good, she will only sell 35 at $65 each. Jacqueline also makes a simple-range of corsages. If the market is positive, she can sell 80 simple corsages at $45 each, whereas if the market is not good, she will only sell 60 at $38 each. To produce either set of corsages costs about the same and she only has time to make one range. If Jacqueline feels that there is a 0.5 chance of the show going well, which range of corsages should she make based on the EMV?

Jacqueline Mulvaney makes bespoke corsages. She is about to attend an important show in London. She thinks that if the market is favorable, she can sell deluxe corsages at $75 each. However, if the market is not good, she will only sell 35 at $65 each. Jacqueline also makes a simple-range of corsages. If the market is positive, she can sell 80 simple corsages at $45 each, whereas if the market is not good, she will only sell 60 at $38 each. To produce either set of corsages costs about the same and she only has time to make one range. If Jacqueline feels that there is a 0.5 chance of the show going well, which range of corsages should she make based on the EMV?

Practical Management Science

6th Edition

ISBN:9781337406659

Author:WINSTON, Wayne L.

Publisher:WINSTON, Wayne L.

Chapter8: Evolutionary Solver: An Alternative Optimization Procedure

Section8.4: Nonlinear Pricing Models

Problem 4P

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