Is it right to advertise prescription medications directly to consumers? Why or why not?

Q: Explain how marketing discovers and satisfiesconsumer needs.

A: Marketing is an administrative function and a set of guidelines for creating, interacting, and suppl...

Q: Pest analysis of Nola ( gourmet and bakery ) Egypt

A: PEST Analysis of Nola:   1.Political Factor: The political environment used to influence directly al...

Q: Define relationship marketing and how it might fit into the mission or vision for any given product ...

A: Relationship marketing focuses on developing long term relationships with the customers and promotes...

Q: What are the three degrees of distribution density?

A: Distribution is one of the elements of the marketing mix which makes the availability of goods and s...

Q: Products can be classified as either consumer orbusiness products. How would you classify thefollowi...

A: Any product produced can be classified into two categories: Consumer Product - Any product that is ...

Q: Define System 1 and System 2 thinking. Explain how they are relevant to decision-making.

A: System 1 can be explained as more influential and guides our day to day decision. It required very l...

Q: Describe the factorscontributing to thesuccess or failure of anew product or service.

A: Product means anything that has a value which is made available to the customers in the market. When...

Q: Explain the following: 1. The impact of the electronic communications on traditional businesses, 2. ...

A: Note: Since you have posted multiple questions, we will solve the first question. Please submit a ne...

Q: 12. Customer satisfaction of different car brands showed that the customers were excited about the n...

A: Marketing plan can be explained as outline that explains the strategy that the company will be using...

Q: What would prompt the choice of the promotional mix element?

A: The major objective of the promotion is to inform, increase demand or differentiate the product from...

Q: One of your friends is contemplating opening a coffee shop near your campus. She seeks your advice a...

A: By visiting near by cafeterias and eateries to assess the daily footfall at these installations. Als...

Q: If a firm wished to encourage repeat purchases by a buyer throughouta year, would a cumulative or a ...

A: A quantity discount is a reduced price offered to a buyer on the per-unit price for a certain produc...

Q: Recognize how services differ and how they can be classified.

A: Services are the intangible aids at par with the products which cater to consumer satisfaction by se...

Q: What is a store brand and why do many of them imitate national brand packaging? Consider the effects...

A: Store brand: A store brand products are produced and purchased by the retailers to sell these produc...

Q: If we check out the BOLERO Project web page we will see they define their main customers as the trad...

A: The large business stakeholders are able to decide the optimization of logistics route for the timel...

Q: What is the LA Galaxy “product”?

A: The advertising squad at LA Galaxy is constantly on the lookout. The main difference in marketing a ...

Q: Identify the advantages and disadvantages of newspapers and television as media to carry your firm's...

A: Various Medias can be used for promotional activities. For gaining attention and power, television p...

Q: Choosing a particular product, which marketing philosophy would you consider for its distribution

A: Marketing philosophy: It is considering the achievement of both the customers needs and organization...

Q: Why can an “insignificant point of difference” lead to new-product failure?

A: A new product fails in the market for various reasons, including inappropriate timing of the launch,...

Q: Explain the differences between product advertising and institutional advertising and the variations...

A: Advertising forms a major components of the promotional mix which in turn forms a major component of...

Q: What are (a) the advantages and (b) the disadvantages of Chobani’s Customer Loyalty Team thathandles...

A: Customer loyalty can be termed as customer willingness to continue coming back to the company in ord...

Q: Why can't a business choose to for an LLC, but they can form an LLP?

A: Every business is different in terms of tax situations, many regulations have notable changes from p...