Is ambush marketing legal or unethical? Explain your answer. Discuss the strategy of marketing within the Olympic Games. Is it beneficial for the brands that become the official Olympic sponsor? Explain your answer. Should the Olympics be responsible for protecting the official partners from ambush brands? Discuss how the Tokyo Olympics should handle ambush marketing? Be creative and provide an example of how you would be “ambush” a current Olympic sponsorship at the Tokyo games.

Scotch Whiskey, Champagne Sparkling Wine, Parmesan Cheese, Dijon Mustard—what do all of these have in common? They are not brand names but rather geographical indicators (GIs) of the origins of these foodstuffs. Europe has a long history of gastronomical delicacies that the European Union has been eager to protect for economic reasons. For example, not just any sparkling wine can be labeled champagne because only sparkling wine produced in the Champagne region of France can put that on the label. The British government is launching a registry of Scottish whiskey makers to protect its $4 billion industry from imitators who label their whiskey as Scotch. True Scotch must be aged in oak casks in Scotland for at least three years. Dijon mustard must be produced in Dijon, France, with chardonnay wine from the Burgundy wine region. Parmesan cheese was developed more than 2,000 years ago in Parma, Italy, which also boasts Parma ham (Prosciutto di Parma). True Swiss cheeses, such as Emmental,…

Sales promotions are known to promise customers a chance to win substantial rewards just for participating. However, this promise is sometimes received with the suspicion that organisers or employees are able to fix the process to their favour. From a socially responsible marketing point of view, discuss the authenticity of sales promotional campaigns. Provide researched evidence and examples/pictures to support your discussion.

analyze the financial impact of at least three common regulatory requirements and at least one unique regulatory requirement each for federal, state, and third-party payers. Then determine which of these unique regulatory requirements has the maximum strategic impact.

Find out why Apple first chose to discontinue registering its products with EPEAT before changing its mind. Make a report that sums up your findings on one page.

I need the correct answer to this practice question I found online please

Identify the marketing problem identified

Hi, I'm working on a class project to devise a marketing plan for IKEA's RAVAROR product line. I am trying to find out some info on the release strategy of this product. I have a few questions and would appreciate any assistance on this.   Was the product released in stores or online? What regions and countries of the world was it released in? Was there a difference in pricing in these regions?   Thank You

As a marketing manager of the chosen company, you are required to prepare a marketing plan for the company’s new product or service to be launched in Hong Kong.  Gather background information aboutthe industry, chosen company, its new product/service, market(s), competitors, and competing/ substitute products; Formulate a marketing plan for the new product/service carefully and intelligently; and

The entertainment/casino industry in Las Vegas is heavily impacted by a large number of  external environmental factors. From each of the five major categories of external factors, identify a specific example of that element might impact a casino’s marketing planning.  Be sure to explain why you believe each of your examples will be important for marketing managers to consider as they develop their marketing plans.