In the context of behavioral segmentation, who among the following would be a target customer? A) Mary, who recently got married B) Peter, who recently changed his job C) Sam, who recently graduated from university D) Bruce, who opened a fresh fruit shop in the city E) Michael, who is planning a trip to Japan for vacation

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A: Talking about the answer to this question then, the answer is all of the above.

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A: This statement is true.

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Forecasting in Business

Forecasting is the process of predicting the future based on the past and the present data and circumstances. In other words, forecasting is the act of making a detailed analysis of future events based on the decisions made in the past as well as the present. Forecasting plays a very important role in operational management as it helps in planning and decision-making. It is not only important for the success of a business but also contributes to individual growth and success. Many business organizations or companies have failed due to the shortcomings of their forecasting.