Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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If a company decides to add information related to the lifestyle, opinions, and interests of consumers to a mailing list of names and addresses of those consumers, then a being done in this case. OA. Behavioral data list enhancement O B. Geodemographic data list enhancement OC. Psychographic data list enhancement O D. Demographic data list enhancement
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Transcribed Image Text:If a company decides to add information related to the lifestyle, opinions, and interests of consumers to a mailing list of names and addresses of those consumers, then a being done in this case. OA. Behavioral data list enhancement O B. Geodemographic data list enhancement OC. Psychographic data list enhancement O D. Demographic data list enhancement
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