how will you do things differently this time to save the company from being a failure in India?
how will you do things differently this time to save the company from being a failure in India?
Chapter6: International Management
Section6.7: The Necessity Of Global Markets
Problem 1DQ: Why did McDonalds choose to use strategic alliances to enter India? Why not use exporting or other...
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Based on this case and the concepts learned in this topic, which kind of international strategy do you think Tesco was applying in America? Tesco has now decided to open its stores in India. As a manager at Tesco, how will you do things differently this time to save the company from being a failure in India?
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