How can businesses proactively engage with stakeholders, including employees, customers, communities, and government entities, to build positive relationships and address the diverse needs and expectations in the business environment?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter4: Social Responsibility And Ethics In Marketing
Section: Chapter Questions
Problem 13DRQ
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How can businesses proactively engage with stakeholders, including employees,
customers, communities, and government entities, to build positive relationships and
address the diverse needs and expectations in the business environment?
Transcribed Image Text:How can businesses proactively engage with stakeholders, including employees, customers, communities, and government entities, to build positive relationships and address the diverse needs and expectations in the business environment?
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