Hospital marketers are the primary channel between the environment and the hospital. What could local hospital marketers have done to monitor and recommend actions to reduce the threat of the Covid-19 pandemic to their hospital (from Kotler, p. 229)?
Hospital marketers are the primary channel between the environment and the hospital. What could local hospital marketers have done to monitor and recommend actions to reduce the threat of the Covid-19 pandemic to their hospital (from Kotler, p. 229)?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Hospital marketers are the primary channel between the environment and the hospital. What could local hospital marketers have done to monitor and recommend actions to reduce the threat of the Covid-19 pandemic to their hospital (from Kotler, p. 229)?
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