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hat are the immediate and long term effects of errors and rectifications can have on a fast food restaurant like McDonalds

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Concept explainers

Six Sigma

Six Sigma’s usage for measurement standards goes back to Carl Friedrich Gauss, 1855, when the normal curve concept was introduced.

Quality Control

Quality Management System (QMS), Quality Assurance (QA) and Quality Control (QC) are part of Quality umbrella.

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