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Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Question
Explain using the perceptual map provided, the positioning of each of these cities. (300-400 words total)

Transcribed Image Text:O Paris
OMaui
O Rome
OLas Vegas
o Cancun
beaches
Consumer
Segment1
potnts ofinterest
OWashington D.C)
O Nassau
* Constomer
Segment2
OTampa
Expert Solution
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