Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Estimate the y-intercept for the sales history trend line.
$45,000
$95,000
Other
$80,000
Transcribed Image Text:**Data for the Case:**
You have collected a data set with the average sales price over the past few years and assembled it into the table shown below.
- **Year: 2014; Revenue: $80,000**
- **Year: 2015; Revenue: $90,000**
- **Year: 2016; Revenue: $95,000**
- **Year: 2017; Revenue: $100,000**
- **Year: 2018; Revenue: $115,000**
- **Year: 2019; Revenue: $110,000**
- **Year: 2020; Revenue: ?**
**Question:**
Estimate the y-intercept for the sales history trend line.
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