Estimate the y-intercept for the sales history trend line. $45,000 $95,000 Other $80,000

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Estimate the y-intercept for the sales history trend line.


$45,000
$95,000
Other
$80,000
**Data for the Case:**

You have collected a data set with the average sales price over the past few years and assembled it into the table shown below.

- **Year: 2014; Revenue: $80,000**
- **Year: 2015; Revenue: $90,000**
- **Year: 2016; Revenue: $95,000**
- **Year: 2017; Revenue: $100,000**
- **Year: 2018; Revenue: $115,000**
- **Year: 2019; Revenue: $110,000**
- **Year: 2020; Revenue: ?**

**Question:**

Estimate the y-intercept for the sales history trend line.
Transcribed Image Text:**Data for the Case:** You have collected a data set with the average sales price over the past few years and assembled it into the table shown below. - **Year: 2014; Revenue: $80,000** - **Year: 2015; Revenue: $90,000** - **Year: 2016; Revenue: $95,000** - **Year: 2017; Revenue: $100,000** - **Year: 2018; Revenue: $115,000** - **Year: 2019; Revenue: $110,000** - **Year: 2020; Revenue: ?** **Question:** Estimate the y-intercept for the sales history trend line.
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