Answered: e ethical considerations and challenges…

e ethical considerations and challenges associated with the use of artificial intelligence (AI) in CRM systems for customer interactions and decision-making.

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Database management

Database management allows people to store, retrieve, and organize data from a computer. Database management defines the data operations, storage, and security practices of the database administrators throughout the data life cycle. Database management involves supporting, designing, and implementing the stored data to maximize its value.

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Discuss the ethical considerations and challenges associated with the use of artificial intelligence (AI) in CRM systems for customer interactions and decision-making.

Definition Definition Structural system an enterprise uses to collect, store, report, retrieve, and process financial data. Accounting information systems are used by business analysts, auditors, accountants, and consultants for accurate and efficient access to financial data.

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