During the pandemic, more people pursue a healthy lifestyle by going more hiking. At the same time, there is an improvement in sport shoe making machines which enables firms to produce sport shoes more efficiently. The retail association reports that the average price of sport shoes drops slightly
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- Provide a Comprehensive evaluation of the rationale for food retailers using short-term forecasting methodologies to gauge consumer demand for sustainable products and items with a limited shelf life. NB: Your answer should have Introduction, discussion and conclusion.Describe "part-worth utility" and explain how it assists in Conjoint Analysis to create a variety of products. Why is profit maximization not the main goal for marketing professionals like you? What else in the business or product would you want to uphold to ensure its long- term welfare? Explain why.explain the best approach for a balanced marketing strategy. Consider key supply chain aspects to add into the marketing mix (product, pricing, placement, and promotion) to prevent stockout and / or inventory surplus.
- Describe the three forms of efficient markets hypothesis. Specify which of the three forms allows for generation of alpha using technical analysis.Mini Case : Analyzing consumer markets : Please choose the right answer : Jim Hadley is shopping for a new car. He is very concerned about receiving value for his money. He believes cars are transportation and should be driven until they fall apart. He does not understand how people can trade in their cars for a new one every few years. This view of cars is very much part of his Scottish-Irish heritage. Jim’s lifestyle can be best described as comfortable, reflective, mature, and stable. He favors durability, functionality, and value in the products he buys. He must have a vehicle that is large enough to hold his four school-aged children. After talking to his wife, his father, and a few co-workers, Jim test drives a minivan but decides he likes vans with 8-cylinder engines. Refer to Mini-Case 7-1. Hadley’s views about cars are an expression of the ____ factors that affect consumer buying behavior. cultural social organizational personal psychological…Table: Factors causing the decline in sales Factors % Contribution Delayed deliveries 15% Lack of delivery personnel 8% Inaccurate sales orders 25% Wrong deliveries 32% Delayed invoicing 6% Pilferage 7% Expired items 7% a. Following the Pareto Principle, what are the vital factors or main contributors to the decline in sales? Show your Pareto Chart and indicate or label the vital factors or contributors to the problem. Hint: know the vital few % b. What are the vital factors or vital contributors to the problem? c. If the sales and marketing manager wants to reduce the impact of vital factors or contributors by 70%, what will be a good GOAL Statement to improve his sales problem? Hint: Use SMART GOAL
- List the customer service factors that would be vital to buyers in the following types of compa-nies: (a) manufacturing, (b) retailing, (c) hospitals, and (d) construction.Talk about the prices of the “DeLonghi Dedica Coffee Machine “ in the market now, and do you recommend buying it?كThe pottery classys clay for $6 and sells the clay for $16 during the day. At the end of the day, any leftover clay is sold to the pottery students for $3. What is the difference between the underage cost and overage cost? Answer to the nearest whole number.
- A manufacturer of analog watches wants to get rid of their excess inventory as the product is in the decline stage. Suggest and explain the relevance of two sales promotional tools each for consumers, trade partners and sales force for such a product. Also, explain few decision factors in this context which must be considered while designing the sales promotion program for the consumers.In the current competitive retail business, traditional brick-mortar business model has slowly lost out to e-commerce. When trading is done online, it's important to understand customer buying patterns. In return, the ability to predict this pattern into potential marketing solutions to increase sales and profit. Business owners need to know their customers and understand their needs and behaviors. In current business settings, customers purchasing patterns are recorded within big data. Big data when adequately used serve good and formidable business competitive advantage. To do this, retailers use a technique called market basket analysis. Market basket analysis consists of analyzing large data sets that include purchase history, revealing product groupings, and products that are likely to be purchased together. The simulated case (see table 1) below illustrates a retail purchasing pattern for garments collected over 19 cluster retails. The recorded purchasing combination serves to…The business buying process is more comprehensive and complex because of the nature of the system in terms of volume, payment, nature, and application. NIDO wants to execute its business buying with its vendors. Briefly explain the steps that NIDO will use while executing the buying.NOTE: NIDO is a milk brand for baby sir plz explain in broadly for me thanks in advance