Don’t Drink And Drive Brewery (DDAD) produces beer and ale. Beer sells for $5.70 per barrel, and ale sells for $2.05 per barrel. Producing a barrel of beer requires 5 pounds of corn and 2 pounds of hops. Producing a barrel of ale requires 2 pounds of corn and 1 pound of hops. Operational costs are $0.25 for a barrel of beer and $0.10 for a barrel of ale. The brewery has 12,000 pounds of corn and 6,000 pounds of hops. DDAD wants to maximize its profit. a) What should be the minimum selling price of ale, so that its production becomes profitable? b) Suppose management dictates that at least one third of the total production must be ale. Write this new requirement as a linear mathematical expression. Find the new optimal solution with this additional constraint. What happened to the objective function? Did it improve or not?

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
icon
Related questions
Question

Don’t Drink And Drive Brewery (DDAD) produces beer and ale. Beer sells for $5.70 per barrel, and ale sells for $2.05 per barrel. Producing a barrel of beer requires 5 pounds of corn and 2 pounds of hops. Producing a barrel of ale requires 2 pounds of corn and 1 pound of hops. Operational costs are $0.25 for a barrel of beer and $0.10 for a barrel of ale. The brewery has 12,000 pounds of corn and 6,000 pounds of hops. DDAD wants to maximize its profit.

a) What should be the minimum selling price of ale, so that its production becomes profitable?

b) Suppose management dictates that at least one third of the total production must be ale. Write this new requirement as a linear mathematical expression. Find the new optimal solution with this additional constraint. What happened to the objective function? Did it improve or not?

 

1.Brewery
2.Oil Refinery
A
В
C
D
E
F
G
H
|
1
Don't Drink And Drive Brewery
2
Used
Unit (per barrel)
Produced
Selling price
$
$
3
Corn
Нops
Cost
Profit
5.70 $ 0.25 $
2.05 $ 0.10 $
4
Вeer
5.45
5
Ale
2
1
1.95
Resource Used
7
<=
8
Available
12,000
6,000
9.
10 Total Profit:
11
12
13
14
15
16
17
18
19
Transcribed Image Text:1.Brewery 2.Oil Refinery A В C D E F G H | 1 Don't Drink And Drive Brewery 2 Used Unit (per barrel) Produced Selling price $ $ 3 Corn Нops Cost Profit 5.70 $ 0.25 $ 2.05 $ 0.10 $ 4 Вeer 5.45 5 Ale 2 1 1.95 Resource Used 7 <= 8 Available 12,000 6,000 9. 10 Total Profit: 11 12 13 14 15 16 17 18 19
Expert Solution
trending now

Trending now

This is a popular solution!

steps

Step by step

Solved in 4 steps with 6 images

Blurred answer
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
Practical Management Science
Practical Management Science
Operations Management
ISBN:
9781337406659
Author:
WINSTON, Wayne L.
Publisher:
Cengage,
Operations Management
Operations Management
Operations Management
ISBN:
9781259667473
Author:
William J Stevenson
Publisher:
McGraw-Hill Education
Operations and Supply Chain Management (Mcgraw-hi…
Operations and Supply Chain Management (Mcgraw-hi…
Operations Management
ISBN:
9781259666100
Author:
F. Robert Jacobs, Richard B Chase
Publisher:
McGraw-Hill Education
Business in Action
Business in Action
Operations Management
ISBN:
9780135198100
Author:
BOVEE
Publisher:
PEARSON CO
Purchasing and Supply Chain Management
Purchasing and Supply Chain Management
Operations Management
ISBN:
9781285869681
Author:
Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
Publisher:
Cengage Learning
Production and Operations Analysis, Seventh Editi…
Production and Operations Analysis, Seventh Editi…
Operations Management
ISBN:
9781478623069
Author:
Steven Nahmias, Tava Lennon Olsen
Publisher:
Waveland Press, Inc.