Do you believe that television (cable) advertising has largely become unimportant or do you believe that television advertising is still the most powerful advertising medium?
Do you believe that television (cable) advertising has largely become unimportant or do you believe that television advertising is still the most powerful advertising medium?
Chapter16: Integrated Marketing Communications
Section: Chapter Questions
Problem 8DRQ
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Question
Do you believe that television (cable) advertising has largely become
unimportant or do you believe that television advertising is still the most
powerful advertising medium?
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