Answered: Do we expect to see the demise of the…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Do we expect to see the demise of the in-house systems analyst as more businesses choose to outsource their system development? Or not?

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The role of the in-house systems analyst is to design, implement and maintain computer systems for businesses. In recent years, many businesses have opted to outsource their system development, which has raised the question of whether or not the in-house systems analyst will become obsolete. It is not expected to see the demise of the in-house systems analyst and the following is the information to support the argument.

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