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- Do you agree with the observation that the global Internet will drive styles, tastes, and products to converge and create a more homogenous, global marketplace? Why or why not? Please Make CommentsCritics charge that globalization does which of the following to products, companies, work methods, social structures, and even language? A) Reduces B) Individualizes C) Increases D) Homogenizes E) Socializes1. What is a subculture? 2. One important subcultural difference is how abstract or literal the group is. What are the distinctions between the two? 3. How do marketers promote products and services to ethnic subcultures? 4. What is de-ethnicization? Give an example. 5. Why are Hispanic American consumers attractive to marketers? 6. What is acculturation? How does it differ from enculturation? 7. Who are acculturation agents? Give two examples. 8. Describe the processes involved when a person assimilates into a new host culture. 9. Why might a marketer be interested in the second largest ethnic group in a market? Is this group difficult for marketers to reach? 10. Is it true that religious, cultural, or traditional events impact consumption? 11. What is a nuclear family, and how is it different from an extended family? 12. What are boomerang kids? 13. What is the FLC, and why is it important to marketers? 14. Can…
- what is culture and its elements,cross culture literacy ?10) Each culture contains smaller ________, or groups of people with shared value systems based on common life experiences and situations.A) alternative evaluationsB) cognitive dissonancesC) subculturesD) social classes 11) Which of the following do marketers NOT consider as an important American subculture? A) HispanicsB) African AmericansC) mature consumersD) opinion leaders 12) This group of consumers tends to buy more branded, higher-quality products. and to make shopping a family event, with children having a big say in the purchase decision. In general, they are very brand loyal, and they favor companies who show special interest in them.A) HispanicB) African AmericanC) AsianD) mature12 - Which one of the variables below can be accepted as one of the sociocultural forces? а) Portable information devices and electronic networking b) Interest rates Taxation and labor laws d) O Growing health consciousness
- ..In a globalized marketplace characterized by cultural diversity and varying societal norms, how can marketers intricately cultivate and harness cultural empathy as a core competency to not only understand but authentically engage with diverse audiences across multifaceted cultural contexts, thereby fostering meaningful connections and resonating with consumers on a profound level that transcends superficial cultural stereotypes and biases?As a guide to cultural adaptation, marketers should understand how their own culture influences their assumptions of other culture. True or FalseCritically excamine the social factors in the contexts of globalization with appropriate excamples
- Culture is an integral part of an individual and a society. Understanding the culture of each country is very important before entering into the market. You are appointed to market a new local product to any selected country in South East Asia. a)Analyse with examples FIVE (5) elements of society, culture and global consumer culture which related to your selected country.Macro environment DOES NOT include which one of the following a. Political system b. Culture of the society c. Demographic factors d. Marketing intermediariesCultures influence individuals and within that sub cultures further influence individuals. On top of that a family also adds another dimension to influences by cultures and sub-cultures. These multi-level influences pose problems for marketers to segment the markets and position their products to these customers." What according to you a marketer should do to overcome or at least minimize the effect of this issue?