Construct an EFE Matrix for IU’s business school using the five steps as follows: 1. List key external factors as identified in the external-audit process. Include a total of 20 factors from both the opportunities and threats. 2. Assign to each factor a weight from 0 to 1. These weights show the relative importance. The total of all the weights should equal 1. 3. Assign a 1 to 4 rating to each factor to indicate how effective the firm’s current response strategy is. 4. Multiply each factor’s weight by its rating to get a weighted score. 5. Sum the weighted scores for each variable to determine the total weighted score for the organization.

Practical Management Science
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ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
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Construct an EFE Matrix for IU’s business school using the five steps as follows:
1. List key external factors as identified in the external-audit process. Include a total of 20 factors from both the opportunities and threats.
2. Assign to each factor a weight from 0 to 1. These weights show the relative importance. The total of all the weights should equal 1.
3. Assign a 1 to 4 rating to each factor to indicate how effective the firm’s current response strategy is.
4. Multiply each factor’s weight by its rating to get a weighted score.
5. Sum the weighted scores for each variable to determine the total weighted score for the organization.

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