Eco-Friendly Laptop Bag: Create a laptop bag made entirely from recycled materials, such as plastic bottles or old clothing. Your group (3- 4 members) is required to prepare a marketing plan about Eco-Friendly Laptop Bag . The marketing plan must consist of the following: • Topic 1: Business background a. Demographic profile of the business and owner b. Product or service offered • Topic 2: Competitors a. Identify two or three competitors (within 5 km for service) b. Describe the strengths of each competitor • Topic 3: The Consumer a. Describe the target market profile • Topic 4: The Marketing Plan for Year ● 2024
Eco-Friendly Laptop Bag: Create a laptop bag made entirely from recycled materials, such as plastic bottles or old clothing. Your group (3- 4 members) is required to prepare a marketing plan about Eco-Friendly Laptop Bag . The marketing plan must consist of the following: • Topic 1: Business background a. Demographic profile of the business and owner b. Product or service offered • Topic 2: Competitors a. Identify two or three competitors (within 5 km for service) b. Describe the strengths of each competitor • Topic 3: The Consumer a. Describe the target market profile • Topic 4: The Marketing Plan for Year ● 2024
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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