As a business owner of Reaipereka Pty Ltd, that supplies government schools with vegetables,your business has been impacted by the constantly changing business landscape. The PESTframework is a tool used to evaluate the external environment to a business. List and define thefour (4) components of the PEST framework. Use relevant examples to demonstrate understandingof the environment you operate in. (12 marks).
As a business owner of Reaipereka Pty Ltd, that supplies government schools with vegetables,your business has been impacted by the constantly changing business landscape. The PESTframework is a tool used to evaluate the external environment to a business. List and define thefour (4) components of the PEST framework. Use relevant examples to demonstrate understandingof the environment you operate in. (12 marks).
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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As a business owner of Reaipereka Pty Ltd, that supplies government schools with vegetables,
your business has been impacted by the constantly changing business landscape. The PEST
framework is a tool used to evaluate the external environment to a business. List and define the
four (4) components of the PEST framework. Use relevant examples to demonstrate understanding
of the environment you operate in. (12 marks).
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