Although most cruise line passengers are from the United States, the average number of annual vacation days taken by U.S. residents is lower than that of workers in most other high-income countries (13 days, compared to 5 weeks in France and Germany). How might the cruise lines increase sales to people outside the United States?

Although most cruise line passengers are from the United States, the average number of annual vacation days taken by U.S. residents is lower than that of workers in most other high-income countries (13 days, compared to 5 weeks in France and Germany). How might the cruise lines increase sales to people outside the United States?

Management, Loose-Leaf Version

13th Edition

ISBN:9781305969308

Author:Richard L. Daft

Publisher:Richard L. Daft

Chapter4: Managing In A Global Environment

Section: Chapter Questions

Problem 1SGB

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