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Advertising: Art or pollution: Or perhaps we do have a choice? In 2007, one Brazilian city made a radical protest. Gilberto Kassab, the mayor of Sao Paulo, ordered the removal of more than 15,000 adverts! In justification, he condemned urban advertising in very strong terms as 'visual pollution. Unsurprisingly. this made many local businesses unhappy One marketing executive argued that adverts are more Like works of art, hiding grey office blocks and industrial estates, a view which had some backing from a number of the city residents. However, a more typical response can be summed up in this statement from Isuara dos Santos. 19. If we'd known what a difference it would make, we'd have got rid of the adverts years ago. Now we can see the real $80 Paulo, and its wonderful! Q/ What response did the mayor ?get when he removed advertising from Sao Paulo Most of the people who lived in the city welcomed his decision. Local artists were unsure how attractive the office blocks would look. The majority of private individuals and commercial people supported him. Advertisers were willing to display fewer advertisements in the city. None of other options O

Advertising: Art or pollution: Or perhaps we do have a choice? In 2007, one Brazilian city made a radical protest. Gilberto Kassab, the mayor of Sao Paulo, ordered the removal of more than 15,000 adverts! In justification, he condemned urban advertising in very strong terms as 'visual pollution. Unsurprisingly. this made many local businesses unhappy One marketing executive argued that adverts are more Like works of art, hiding grey office blocks and industrial estates, a view which had some backing from a number of the city residents. However, a more typical response can be summed up in this statement from Isuara dos Santos. 19. If we'd known what a difference it would make, we'd have got rid of the adverts years ago. Now we can see the real $80 Paulo, and its wonderful! Q/ What response did the mayor ?get when he removed advertising from Sao Paulo Most of the people who lived in the city welcomed his decision. Local artists were unsure how attractive the office blocks would look. The majority of private individuals and commercial people supported him. Advertisers were willing to display fewer advertisements in the city. None of other options O

Computer Networking: A Top-Down Approach (7th Edition)
Computer Networking: A Top-Down Approach (7th Edition)
7th Edition
ISBN:9780133594140
Author:James Kurose, Keith Ross
Publisher:James Kurose, Keith Ross
Chapter1: Computer Networks And The Internet
Section: Chapter Questions
Problem R1RQ: What is the difference between a host and an end system? List several different types of end...
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Advertising: Art or pollution: Or perhaps we do have a choice? In 2007, one Brazilian city made a radical protest. Gilberto Kassab, the mayor of Sao Paulo, ordered the removal of more than 15,000 adverts! In justification, he condemned urban advertising in very strong terms as visual pollution'. Unsurprisingly, this made many local businesses unhappy One marketing executive argued that adverts are more Like works of art, hiding grey office blocks and industrial estates, a view which had some backing from a number of the city residents. However, a more typical response can be summed up in this statement from Isuara dos Santos. 19. If we'd known what a difference it would make, we'd have got rid of the adverts years ago. Now we can see the real $80 Paulo, and its wonderful! Q/ What response did the mayor ?get when he removed advertising from Sao Paulo Most of the people who lived in the city welcomed his decision. Local artists were unsure how attractive the office blocks would look. The majority of private individuals and commercial people supported him. Advertisers were willing to display fewer advertisements in the city. None of other options O
Transcribed Image Text:Advertising: Art or pollution: Or perhaps we do have a choice? In 2007, one Brazilian city made a radical protest. Gilberto Kassab, the mayor of Sao Paulo, ordered the removal of more than 15,000 adverts! In justification, he condemned urban advertising in very strong terms as visual pollution'. Unsurprisingly, this made many local businesses unhappy One marketing executive argued that adverts are more Like works of art, hiding grey office blocks and industrial estates, a view which had some backing from a number of the city residents. However, a more typical response can be summed up in this statement from Isuara dos Santos. 19. If we'd known what a difference it would make, we'd have got rid of the adverts years ago. Now we can see the real $80 Paulo, and its wonderful! Q/ What response did the mayor ?get when he removed advertising from Sao Paulo Most of the people who lived in the city welcomed his decision. Local artists were unsure how attractive the office blocks would look. The majority of private individuals and commercial people supported him. Advertisers were willing to display fewer advertisements in the city. None of other options O
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