A sequence of organizations—their facilities, functions, and activities—that are involved in producing and delivering a product or service * A. Operations Management B. Supply Chain C. Demand Chain D. Supply Management

Contemporary Marketing
18th Edition
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Louis E. Boone, David L. Kurtz
Chapter15: Distribution Channels And Supply Chain Management
Section15.4: Components Of The Supply Chain
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A sequence of organizations—their facilities, functions, and activities—that are involved in
producing and delivering a product or service *


A. Operations Management
B. Supply Chain
C. Demand Chain
D. Supply Management

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