Essentials Of Investments
11th Edition
ISBN: 9781260013924
Author: Bodie, Zvi, Kane, Alex, MARCUS, Alan J.
Publisher: Mcgraw-hill Education,
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- You are considering two possible marketing campaigns for a new product. The first marketing campaign requires an outlay next year of 2M, and then will pay 0.24M in all subsequent years. The second marketing campaign requires an outlay of 3M next year and then will pay 0.27M in all subsequent years. What is the IRR for the first marketing campaign?arrow_forwardA project with a 3 year life and a cost of Rs. 100,000 generates revenue of Rs. 25,000 in year 1, Rs. 45,000 in year 2, and Rs. 65, 000 in year 3. If the discount rate is 8%, what is the NPV of the project? Use excel functionsarrow_forwardwhat is the internal rate of return of $10,000 investment that yields an annual benefit of $2,400 for 5 years?arrow_forward
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