ENGR.ECONOMIC ANALYSIS
ENGR.ECONOMIC ANALYSIS
14th Edition
ISBN: 9780190931919
Author: NEWNAN
Publisher: Oxford University Press
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A monopolist firm faces a demand with constant elasticity of -1.3. It has a constant marginal cost of $18 per unit and sets a price to maximize profit. If marginal cost
should increase by 20 percent, would the price charged also rise by 20 percent?
A. Yes. Since the price elasticity of demand is constant, P = 1.3MC. Thus, if MC increases by 20 percent, price also increases by 20 percent.
B. No. Since the demand curve is downward sloping, a 20 percent increase in MC will cause the price to increase by more than 20 percent.
OC. Yes. Since the price elasticity of demand is constant, P = 4.33MC. Thus, if MC increases by 20 percent, price also increases by 20 percent.
OD. No. Since the demand curve is downward sloping, a 20 percent increase in MC will cause the price to increase by less than 20 percent.
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Transcribed Image Text:A monopolist firm faces a demand with constant elasticity of -1.3. It has a constant marginal cost of $18 per unit and sets a price to maximize profit. If marginal cost should increase by 20 percent, would the price charged also rise by 20 percent? A. Yes. Since the price elasticity of demand is constant, P = 1.3MC. Thus, if MC increases by 20 percent, price also increases by 20 percent. B. No. Since the demand curve is downward sloping, a 20 percent increase in MC will cause the price to increase by more than 20 percent. OC. Yes. Since the price elasticity of demand is constant, P = 4.33MC. Thus, if MC increases by 20 percent, price also increases by 20 percent. OD. No. Since the demand curve is downward sloping, a 20 percent increase in MC will cause the price to increase by less than 20 percent.
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