A marketing firm wants to know if there is a difference in the best marketing strategy for new customers compared to returning customers. In order to determine the relationship between marketing strategy and customer type, the following information on number of sales generated is obtained for each group. Is there sufficient evidence at the 0.010.01 level of significance to conclude that an association exists between marketing strategy and customer type? Observed Sample of Customers   Paid search Social Media Web retargeting Total New customer 167167 154154 140140 461461 Returning customer 146146 145145 164164 455455 Total 313313 299299 304304 916916 Copy Data    Step 1 of 4 :   Calculate the expected value for the number of sales generated by the web retargeting strategy for new customers. Round your answer to six decimal places.

Use the attached table to answer the following: What is the dependent (response, outcome) variable?   What is the independent (explanatory) variable?   Describe the pattern of association between subjective class and satisfaction with financial situation.

ShopEasy Inc. is a specialty e-tailer that operates 87 catalogue websites on the Internet. Larson Brown, Sales Director, feels that the style (colour scheme, graphics, fonts, etc.) of a website may affect its sales. He chooses three levels of design style (neon, old world and sophisticated) and randomly assigns six catalogue websites to each design style. Analysis of Larson's data yielded the following ANOVA table: Source of Variation Between Groups Within Groups Total SS 19.43 2.85 O 3.68 O 19.45 O 3.57 df 68102.33 2 34051.17 Using a = 0.05, the critical F value is MS 29177.67 15 1945.178 97280 17 F

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As part of a study on transportation safety, the U.S. Department of Transportation collected data on the number of fatal accidents per 1,000 licenses and the percentage of licensed drivers under the age of 21 in a sample of 42 cities. Prepare a managerial report that analyzes the data. Consider the complete data set collected over a one-year period. Safety Percent Under 21 Fatal Accidents per 1000 12 2.942 11 0.688 7 0.865 11 1.632 10 2.071 16 2.607 17 3.81 7 0.348 12 1.122 7 0.625 8 1.008 15 2.781 11 1.385 8 1.413 9 0.019 8 0.318 10 1.829 11 2.226 13 2.835 13 2.332 10 1.274 16 4.08 7 2.17 15 3.603 14 2.603 8 0.815 7 0.8 13 2.87 7 1.247 14 3.204 9 0.994 9 0.473 13 1.423 17 3.594 9 1.906 13 1.623 15 2.923 11 1.893 14 2.794 12 2.614 8 0.906 16 3.236 Find the mean and standard deviation of licensed drivers under the age of 21. (Round your answers to two decimal places.) MeanStandard deviation Find…

The personality characteristics of business leaders (e.g., CEOS) are related to the operations of the businesses that they lead (Oreg & Berson, 2018). Traits like openness to experience are related to positive financial outcomes and other traits are related to negative financial outcomes for their businesses. Suppose that a board of directors is interested in evaluating the personality of their leadership. Among a sample of n = 16 managers, the sample mean of the openness to experiences dimension of personality was M = 4.50. Assuming that u = 4.24 and o = 1.05 (Cobb-Clark & Schurer, 2012), use a two-tailed hypothesis test with a = .05 to test the hypothesis that this company's business leaders' openness to experience is different from the population. Standard Normal Distribution Mean - 0.0 Standard Deviation 1.0 .7198 .1401 .1401 -3.0 -2.0 -1.0 0.0 1.0 2.0 3.0 -1.08 1.08 Step 1. Ho: ; H;: a = .05. Step 2. The critical region consists of Step 3. For these data the standard error is and…

To test whether there is a difference in the quality of some ballpoint pens produced by Scribulus, Writine, and Fantapen, random samples from each brand were purchased and the following data were collected: Scribulus Writinc Fantapen number purchased failed to write 41 29 16 300 250 200 Use a 5% level of significance to test whether there is any difference in quality measured by the proportion of pens that failed to write.