A manager is considering placing an ad campaign on an emerging social media platform (e.g., Snap). To understand the demographics of usage for this platform, the manager takes a random sample of potential users and asks them if they participate in this social media platform. The results are shown below: Part of Social Media Not part of social media Platform platform Age < 30 75 33 Age >= 30 28 28 Is there a statistically significant difference in the proportions of participants in the platform for the two age groups "Age < 30" and “Age >= 30"? Use a 5% level of significance. (Hint: Please read the column headers carefully before launching into your test). z = 2.44 > z-crit = 1.96, so there is a significant difference. z = 1.96 < z-crit = 2.35, so there is NO significant difference. z = 2.49 < z-crit = 2.58, so there is NO significant difference. z = 2.44 > z-crit = 1.65, so there is a significant difference.

Tablet PC Comparison provides a wide variety of information about tablet computers. The company’s website enables consumers to easily compare different tablets using factors such as cost, type of operating system, display size, battery life, and CPU manufacturer. A sample of 6 tablet computers is shown in the table below.

What social media tools do marketers commonly use? The “2015 Social Media Marketing Industry Report” by Social Media Examiner (socialmediaexaminer.com) surveyed marketers who commonly use an indicated social media tool.  Surveyed marketers who commonly use an indicated social media tool.  Surveyed were both B2B marketers, marketers that primarily target consumers.  Suppose the survey was based on 500B2B marketers and 500 B2C marketers and yielded the results in the following table below:   SOCIAL MEDIA TOOL BUSINESS FOCUS (B2B) (%) BUSINESS FOCUS (B2C) (%) FACEBOOK 88 96 TWITTER 83 77   For each social media tool, at the 0.05 level of significance, determine whether there is a difference between B2B marketers and B2C marketers in the proportion who used each social media tool. State the complete hypotheses (hypothesis null and hypothesis alternative for question (a) above

In the NFL, Coaches can throw "challenge" flags if they believe officials have made an incorrect call on the field. Then, based upon further analysis, the call is either overturned (because the referees were incorrect) or upheld (referees were correct). In the first eight weeks of last NFL season, there were 316 challenges made, with 154 of those calls overturned. The NFL team owners used this data to begin a lawsuit that claimed referees were wrong more than 50% of the time in challenged situations. They want to perform statistical analysis before filing that lawsuit. For the following question, select the answer which correctly responds. 0.50

A Deloitte employment survey asked a sample of human resource executives how their company planned to change its workforce over the next 12 months. A categorical response variable showed three options: the company plans to hire and add to the number of employees, the company plans no change in the number of employees, or the company plans to lay off and reduce the number of employees. Another categorical variable indicated if the company was private or public. Sample data for 180 companies are summarized as follows. Employment Plan Company Private Public Add Employees 37 32 No Change 19 34 Lay Off Employees 16 42 1) Conduct a test of independence to determine if the employment plan for the next 12 months is independent of the type of company. State the null and alternative hypotheses. A) H0: Employment plan is not mutually exclusive from the type of company. Ha: Employment plan is mutually exclusive from the type of company.   B) H0: Employment plan is not independent of…

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You're trying to find out how many students who graduate with accounting degrees from large universities are employed at graduation. You design an experiment where you collect information on several variables from recent graduates from the University of Florida accounting program. Specifically, you survey 198 alumni about their employment status, age at graduation, gender, and grade point average. What's the population, and what's the sample?       The population is everyone at the University of Florida, and the sample is the 198 alumni who returned the survey. The population is the 198 alumni who returned the survey, and the sample is accounting alumni from large universities. The population is college students at large universities, and the sample is accounting students. The population is accounting program alumni at large universities, and the sample is the 198 alumni who returned the survey.   Researchers are interested in increasing female participation in the technology…

The Wall Street Journal Corporate Perceptions Study 2011 surveyed readers and asked how each rated the quality of management and the reputation of the company for over 250 worldwide corporations. Both the quality of management and the reputation of the company were rated on an excellent, good, and fair categorical scale. Assume the sample data for 200 respondents below applies to this study. Quality of Management Reputation of Company               Excellent Good Fair Excellent 40 25 5 Good 35 28 10 Fair 25 17 15 (a) Use a 0.05 level of significance and test for independence of the quality of management and the reputation of the company. State the null and alternative hypotheses. H0: Quality of management is not independent of the reputation of the company.Ha: Quality of management is independent of the reputation of the company.   H0: Quality of management is independent of the reputation of the company.Ha: Quality of management is not independent of the…

One of the theories behind the large polling errors in 2016 election was the "shy Trump voter". According to this explanation, many respondents voted differently than what they told the pollsters. What type of bias does this phenomena introduce to the polls?  answer choices 1.Selection bias 2.Response bias 3.Non-response bias 4.Something else