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4. Specific Environment - Using the Porter's Five Forces Model Bargaining Power of Suppliers Suppliers You are among the industry competitors Potential Entran 1. Threat of New Entrants Industry Competitors 5. Rivalry Among Existing Firms 3. Substitute 2. Bargaining Power of Buyers Buyers Threat of Substitute Products or Service

4. Specific Environment - Using the Porter's Five Forces Model Bargaining Power of Suppliers Suppliers You are among the industry competitors Potential Entran 1. Threat of New Entrants Industry Competitors 5. Rivalry Among Existing Firms 3. Substitute 2. Bargaining Power of Buyers Buyers Threat of Substitute Products or Service

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Explain this diagram briefly at each point 

Specific Environment - Using the Porter's Five Forces Model 4. Bargaining Power of Suppliers Suppliers You are among the industry competitors Potential Entram 1. Threat of New Entrants Industry Competitors 5. Rivalry Among Existing 3. Substitute 2. Bargaining Power of Buyers Buyers Threat of Substitute Products or Service 10
Transcribed Image Text:Specific Environment - Using the Porter's Five Forces Model 4. Bargaining Power of Suppliers Suppliers You are among the industry competitors Potential Entram 1. Threat of New Entrants Industry Competitors 5. Rivalry Among Existing 3. Substitute 2. Bargaining Power of Buyers Buyers Threat of Substitute Products or Service 10
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