2 Dhofar Company operates in the equipment manufacturing industry and produces some office equipment. The company purchases its raw materials from a single company and there is no other company selling those raw materials. Which of the following best describes this situation in Five Forces Models? Select one: a. Rivalry among Existing companies is high b. None of the Above c. Threat of Substitutes is high because customers may change to other products. d. Bargaining Power of Suppliers is high because there is only one supplier
2 Dhofar Company operates in the equipment manufacturing industry and produces some office equipment. The company purchases its raw materials from a single company and there is no other company selling those raw materials. Which of the following best describes this situation in Five Forces Models? Select one: a. Rivalry among Existing companies is high b. None of the Above c. Threat of Substitutes is high because customers may change to other products. d. Bargaining Power of Suppliers is high because there is only one supplier
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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2
Dhofar Company operates in the equipment manufacturing industry and produces some office equipment. The company purchases its raw materials from a single company and there is no other company selling those raw materials.
Which of the following best describes this situation in Five Forces Models?
Select one:
a.
Rivalry among Existing companies is high
b.
None of the Above
c.
Threat of Substitutes is high because customers may change to other products.
d.
Bargaining Power of Suppliers is high because there is only one supplier
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